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[ten][dubious – talk about] Web page vendors also manipulated some characteristics inside the HTML source of a website page in an attempt to rank very well in engines like google.[eleven] By 1997, internet search engine designers identified that site owners had been earning attempts to rank effectively here are the findings inside their search engine, Which some site owners were even manipulating their rankings in search engine results by stuffing webpages with too much or irrelevant key terms. Early search engines, for instance Altavista and Infoseek, altered their algorithms to avoid website owners from manipulating rankings.[twelve]
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